Groupe Défis is a Quebec-based company specializing in organizing running events and producing active content for over 10 years. Founded by Daniel Riou, a kinesiologist and runner, the company is recognized for its expertise in running and promoting workplace health ( Défi Entreprises, present in 4 cities).
Here are the events that Groupe Défis produces:




Our philosophy
Yes, physical activity is good for your health. Being active helps reduce our risk of cardiovascular disease and type 2 diabetes. It also improves our mood and overall health through the release of endorphins. However, we believe that physical activity is much more than just a way to improve our health!
We firmly believe that physical activity has the power to make us feel more alive , to connect us, and to create more fulfilling and happier lives . That's why, since 2010, we have been striving, with pride and joy, to share this positive energy and make physical activity accessible to everyone!
Our Mission
Contribute to the movement and health of people.
Our values
Safety is our priority. We ensure that we offer safe events and tools for everyone: participants, staff, volunteers, suppliers and spectators.
Creativity : We implement original methods to make physical activity accessible and enjoyable. We want to stand out by personalizing your customer experience.
Community awareness : Committed to having a positive impact on our environment and promoting our community, we consider and involve all stakeholders affected by our actions. We are proud to support various causes each year and to donate to every event we organize. Furthermore, we undertake several sustainable development initiatives.
Honesty : We value an approach based on integrity in our relationships and communications. Furthermore, our programs are based on sound and validated evidence to provide you with credible content.
Respect : we favour an attitude of openness and consideration for others within the Groupe Défis community.
